If you have visited recently, you may have started to notice something new around Anna Maria Oyster Bar. Our updated logo has begun appearing in a few places, including on our limited-time menu, Crabapalooza. It is the first glimpse of a refreshed look that will gradually roll out across the brand in the months ahead.
This update was never about changing who we are. It was about making sure our brand reflects who we have become.
Over the past 30+ years, Anna Maria Oyster Bar has grown from a single restaurant into six locations serving thousands of guests each week. Through all of that growth, one thing has remained constant. Our focus has always been on hospitality, community, and creating the kind of experience that makes people feel like they belong here.
The refreshed design is simply a cleaner, more modern expression of that story. The new logo is easier to recognize from a distance, whether you see it on a sign, a menu, or online. It keeps the spirit of Anna Maria Oyster Bar intact while giving us a look that carries the brand forward.
And for those wondering about Penny the Dolphin, she is not going anywhere.
Penny has always been part of our story, and she will now step into an even bigger role as our official mascot. You will start to see her appear in secondary and alternate logos throughout the brand. For us, Penny represents the playful spirit of the Gulf Coast and the sense of fun we hope every guest feels when they join us.
Over time, you will see the refreshed branding appear across menus, uniforms, digital platforms, and inside our restaurants. While the look may evolve, the heart of Anna Maria Oyster Bar remains exactly the same. Fresh seafood, warm hospitality, and the kind of Five Star Fun that has defined us for decades.
This next chapter is something we are proud to share with the community that has supported us from the beginning. Thank you for being part of the Anna Maria Oyster Bar family and for continuing to make our restaurants a place where memories are made.
We cannot wait for you to experience the refreshed Anna Maria Oyster Bar.